Video marketing can be a great way to market your company for less money. Knowledge is key to a campaign though. If you read the tips below, you will be able to make a plan that will work for you.
Videos should be concise and have a clear point. The normal person’s span of attention is minimal. They want instant gratification when looking for information. If your video has to be long, think about making a series out of it so people can come back when the part they want to hear is available.
Most online users have short spans of attention; they want the information they’re looking for quickly. If your video has to be long, think about spreading it over several shorter chapter style installments.
You … Read the rest